---
title: "Webinar: Fast front-end development and easy personalization for SAP Commerce Cloud"
description: Frosmo experts will share their knowledge on some of the SAP Commerce Cloud projects and best practices of personalization and experience optimization.
image: https://events.frosmo.com/hubfs/SAP%20webinar%20image.png
---

[![Frosmo_logo.png](https://events.frosmo.com/hs-fs/hubfs/Frosmo_logo.png?width=451&name=Frosmo_logo.png "Frosmo_logo.png")](https://frosmo.com/)

Webinar: Fast front-end development and easy personalization for SAP Commerce Cloud

# **Overview**

Utilize hypothesis-driven front-end development

Achieve better customer satisfaction, higher conversion rates, and average order values through agile front-end development.

#### Best practices of personalization and experience optimization

Utilize history and context to create personalized experiences. Frosmo experts will share their knowledge on some of the SAP Commerce Cloud (formerly SAP Hybris) projects. Use machine learning to run tests and product recommendations.

#### Get an introduction to PWAs

Know more about an interesting new trend that marketers should start looking into - Progressive Web Applications and the many advantages they bring for a better and more coherent omnichannel customer experience.

## Meet the presenters

![Maija](https://events.frosmo.com/hs-fs/hubfs/Maija.png?width=300&name=Maija.png)

## Maija Erkheikki

Chief Channel Officer, Frosmo

![Kim Siven 1-2](https://events.frosmo.com/hs-fs/hubfs/Kim%20Siven%201-2.png?width=300&name=Kim%20Siven%201-2.png)

## Kim Sivén

Technical Project Manager, Frosmo

![Michał Waszkiewicz](https://events.frosmo.com/hs-fs/hubfs/Micha%C5%82%20Waszkiewicz.png?width=300&name=Micha%C5%82%20Waszkiewicz.png)

## Michał Waszkiewicz

Digital strategist & Board member, e-point